Muslim floristry business running specials on Valentine's Day

Q: If one runs a floristry business, are you allowed to sell to people intending to purchase for Valentine’s Day gifts although not celebrating Valentine’s Day personally but running specials to the public for Valentine’s Day?

A: A believer should not show respect and regard to the ceremonies of the kuffaar and their festivities. Similarly, he should not promote their customs and traditions in any way. Hence, he should refrain from running specials on this occasion as he will be promoting their values and customs.

And Allah Ta'ala (الله تعالى) knows best.

 

Answered by:

Mufti Zakaria Makada

Checked & Approved:

Mufti Ebrahim Salejee (Isipingo Beach)